Customer Focused Sales Workshop Event in Karachi 1st April 2019
Apr 1 at 9 AM – Apr 2 at 5 AM
Center for Executive Education (CEE), IBA, Karachi
Faysal Bank Academic Centre, Institute of Business Administration, Karachi, Sindh, Karachi, Pakistan-74400
If you are trying to sell everything to everyone, then you are possibly not selling anything. Organizations and customers at times fail to understand customer needs and go on selling standard products/services via standard methodologies. This results in drop in customer satisfaction leading to subsequent drib in revenue lines.
The objective of this training is to organize a workshop for corporate clients to train them on methodologies for customer oriented selling, breaking off from traditional focus on products and a renewed focus on customers and their problems and needs. This training will be aided by storytelling of best corporate practices in today’s sales as well as simulations and activities.
WHO SHOULD ATTEND?
Lower to middle management sales professionals from B2B and B2C (FMCGs, IT, Automotive,
Engineering, Banking, Insurance, Consumer Electric, etc.)industries.
HOW WILL YOU (PARTICIPANT) BENEFIT?
By the end of training, participants will
a. Analyze their usual engagement approach with the one that is focused on customer
b. They will learn how to collect meaningful customer information in a general conversation without being discreet.
c. They will learn how to map buyer’s journey and create a value chain for customers accordingly, which is expected to improve their sales numbers.
d. They will get the opportunity to improve on their sales pitch that they use in their respective jobs